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Are you looking for ways to improve your social media marketing strategy? Want to learn how to encourage followers to convert using calls to action?

Hilltop Help shares its social media tips in this infographic.

They break things down as follows:

  • To get people to visit your blog
  • To get people to buy from you
  • To get people to engage with your post
  • To get people to follow you
  • To get more email opt-ins

Check out the infographic for more information.

Social media calls to action infographic

85 Social Media Call to Action Ideas to Improve Your Online Marketing [Infographic]

Social media calls to action ideas

In today’s digital age, social media has become a powerful tool for businesses and marketers to connect with their audience, promote their products or services, and drive engagement. However, simply having a social media presence is not enough.

To make the most of your online marketing efforts, you need to employ effective call to action (CTA) strategies. CTAs are a crucial element of any social media marketing campaign, as they encourage your audience to take specific actions that align with your business goals.

In this comprehensive guide, we’ll explore 85 social media call to action ideas to help you improve your online marketing across various objectives.


To Get People to Visit Your Blog

When it comes to driving traffic to your blog through social media, an enticing call to action (CTA) can make all the difference. Your blog is a valuable source of information, insights, and expertise, but it’s essential to guide your social media audience to it effectively.

In this section, we’ll explore creative CTAs that will pique the curiosity of your followers and lead them to your blog’s treasure trove of content.

  1. “Read our latest blog post to stay updated.” – Keep your audience informed and engaged by inviting them to explore your most recent blog content.
  2. “Discover valuable insights on our blog.” – Emphasize the knowledge and expertise your blog offers, encouraging readers to explore and learn from your posts.
  3. “Explore our blog for expert advice.” – Position your blog as a trusted source of expert guidance and encourage visitors to access your valuable advice.
  4. “Learn more on our blog.” – Spark curiosity by inviting users to delve deeper into your blog’s extensive library of informative articles.
  5. “Click here to read the full article.” – Provide a clear and direct CTA to entice readers to access the complete content, minimizing any friction.
  6. “Dive into our blog for in-depth content.” – Highlight the depth of your blog’s content, appealing to those seeking thorough insights.
  7. “Find answers to your questions on our blog.” – Address your audience’s pain points by suggesting they explore your blog for solutions and answers.
  8. “Uncover the latest trends on our blog.” – Position your blog as a source of industry trends, encouraging readers to stay informed and up-to-date.
  9. “Visit our blog for industry news.” – Appeal to those interested in industry updates and news, driving them to your blog for timely information.
  10. “Get inspired by our blog.” – Convey the idea that your blog offers inspirational content, motivating visitors to explore your posts for fresh ideas and perspectives.

These CTAs are designed to attract readers to your blog, where they can engage with your content and gain value from your expertise.


To Get People to Buy from You

Turning social media followers into paying customers is a primary goal for many businesses. Crafting compelling CTAs that encourage users to make a purchase can significantly impact your online sales.

In this section, we’ll delve into a wide range of call to action ideas designed to drive conversions, boost revenue, and transform your social media presence into a sales powerhouse.

  1. “Shop now and save big.” – Create a sense of urgency and value by encouraging potential customers to make a purchase immediately to take advantage of significant savings.
  2. “Don’t miss out on our limited-time offer.” – Highlight the exclusivity and time sensitivity of your offer to motivate shoppers to take action before it expires.
  3. “Upgrade your life with our products.” – Appeal to customers’ aspirations and desires, emphasizing how your products can enhance their quality of life.
  4. “Shop our exclusive collection.” – Promote the uniqueness and exclusivity of your product range to attract customers seeking one-of-a-kind items.
  5. “Grab your favorite items before they’re gone.” – Create a sense of urgency by suggesting that popular items may run out of stock, encouraging shoppers to act quickly.
  6. “Add to cart for instant gratification.” – Emphasize the satisfaction customers can experience by making a purchase, positioning it as a source of immediate joy.
  7. “Experience luxury with our products.” – Convey the idea that your products offer a luxurious and premium experience, enticing customers looking for quality and sophistication.
  8. “Take advantage of our special discounts.” – Highlight the value of the discounts you’re offering, motivating customers to make a purchase to save money.
  9. “Invest in quality – shop with us.” – Position your products as investments in long-term quality, appealing to customers who prioritize durability and excellence.
  10. “Upgrade your style with our products.” – Suggest that your products can help customers enhance their personal style, attracting those looking to make a fashion statement.

These CTAs are designed to persuade potential customers to take the next step and make a purchase, leveraging various strategies to appeal to their preferences and motivations.


To Get People to Engage with Your Post

Engagement is the lifeblood of social media marketing. The more your audience interacts with your content, the more it will be seen and shared. Crafting CTAs that foster engagement is essential to building a vibrant online community.

In this section, we’ll explore creative and effective ways to inspire likes, comments, shares, and meaningful interactions with your social media posts.

  1. “Like if you agree!” – Encourage your audience to express agreement with your content by simply clicking the “Like” button, fostering immediate engagement.
  2. “Share your thoughts in the comments.” – Invite followers to participate in discussions by sharing their opinions, fostering meaningful conversations on your post.
  3. “Tag a friend who needs to see this.” – Encourage users to share your content with their network by tagging someone who may find it valuable, increasing your post’s reach.
  4. “Tell us your favorite part in the comments.” – Encourage your audience to share specific insights or highlights from your content, promoting interaction.
  5. “Double-tap if this resonates with you.” – Prompt users to double-tap (or like) your post if it strikes a chord with them, creating a visual representation of agreement and resonance.
  6. “Share this post with your network.” – Suggest that users share your post with their followers, expanding your content’s reach to a broader audience.
  7. “Join the conversation – comment below.” – Invite followers to join an ongoing discussion by commenting on your post, fostering community engagement.
  8. “Share your story with us.” – Encourage users to share their personal experiences or stories related to your content, creating a sense of connection and shared narratives.
  9. “React with emojis to express your feelings.” – Use emojis to evoke emotional responses, prompting users to react with emojis that convey their feelings about your content.
  10. “Let’s hear your opinion – comment now.” – Prompt followers to share their opinions on a specific topic or issue presented in your post, encouraging active participation.

These CTAs are designed to stimulate different forms of engagement, from likes and comments to sharing and storytelling, helping you build a vibrant and interactive social media community.


To Get People to Follow You

Growing your social media following is crucial for expanding your reach and building a loyal audience. The more followers you have, the more significant your impact in the digital world.

In this section, we’ll discuss a variety of call to action strategies that will entice users to hit the “follow” button, join your online community, and become dedicated fans of your brand.

  1. “Follow us for daily inspiration.” – Highlight the consistent source of inspiration your social media account offers, encouraging users to follow for a daily dose of motivation.
  2. “Stay updated by following us.” – Position your social media account as a reliable source of timely information, prompting users to stay in the loop by following.
  3. “Join our community – hit that follow button.” – Create a sense of belonging by inviting users to become part of your online community through the act of following.
  4. “Never miss a post – follow us today.” – Emphasize the importance of following to ensure users don’t miss out on your valuable content.
  5. “Be part of our journey – follow us now.” – Convey that following your account means being part of your brand’s story and evolution, enticing users to join your journey.
  6. “Follow for exclusive updates and content.” – Offer an incentive for following by promising exclusive content and updates, appealing to users’ desire for special access.
  7. “Join our growing family – follow us.” – Foster a sense of community and growth by inviting users to join your social media family through following.
  8. “Get the latest news by following us.” – Position your account as a trusted source for the latest news and updates in your niche, motivating users to follow for information.
  9. “Connect with us – hit that follow button.” – Encourage users to establish a connection with your brand by following your social media account.
  10. “Stay in the loop – follow us on social media.” – Stress the importance of staying informed and connected by following your social media channels.

These CTAs aim to entice users to follow your social media accounts by emphasizing the value, benefits, and sense of community they can gain from doing so.


To Get More Email Opt-Ins

Email marketing remains a powerful tool for building lasting relationships with your audience. Capturing email opt-ins from your social media followers can help you nurture leads and deliver personalized content.

In this section, we’ll explore ways to encourage your social media audience to subscribe to your newsletters and join your email list, unlocking the potential of this valuable channel.

  1. “Subscribe to our newsletter for exclusive content.” – Highlight the exclusivity of your newsletter content, encouraging users to subscribe for unique insights.
  2. “Unlock VIP access by subscribing.” – Create a sense of privilege and importance by offering VIP access to those who subscribe to your newsletter.
  3. “Get the latest updates delivered to your inbox.” – Emphasize the convenience of receiving timely updates directly in users’ inboxes, making it easy to stay informed.
  4. “Subscribe for a chance to win.” – Provide an incentive by offering subscribers a chance to win prizes or participate in contests, making subscription enticing.
  5. “Join our email list for special offers.” – Highlight the exclusive special offers and discounts that subscribers will receive, motivating users to join your list.
  6. “Stay in the know – subscribe now.” – Stress the importance of staying informed and ahead of the curve by subscribing to your newsletter.
  7. “Receive weekly tips and tricks – subscribe.” – Promote the educational value of your newsletter by promising weekly tips and tricks to subscribers.
  8. “Never miss an update – subscribe today.” – Convey the idea that subscribers will always be up-to-date with your latest news and content.
  9. “Get our free ebook when you subscribe.” – Offer a valuable incentive by providing a free ebook as a reward for subscribing.
  10. “Subscribe to get our best deals.” – Encourage subscribers to take advantage of your best deals and offers by joining your newsletter.

These CTAs are designed to motivate users to subscribe to your newsletter by highlighting the exclusive content, benefits, and rewards they will receive as subscribers.


To Get People to Download Your App

Mobile apps have become an integral part of our lives, and promoting your app through social media is essential to ensure its success. Convincing users to download your app requires persuasive call to action strategies.

In this section, we’ll cover a variety of CTAs designed to encourage your social media audience to take the next step and install your app, enhancing their experience and engagement with your brand.

  1. “Download our app for a seamless experience.” – Highlight the convenience and smooth user experience your app provides, encouraging users to download it.
  2. “Access our app for exclusive features.” – Emphasize the unique features and functionalities available exclusively through your app, motivating users to download.
  3. “Upgrade your mobile experience – download now.” – Convey the idea that downloading your app will enhance users’ mobile experience, enticing them to take action.
  4. “Get our app for convenience at your fingertips.” – Stress the accessibility and convenience of having your app readily available on users’ mobile devices.
  5. “Unlock app-only discounts – download today.” – Create a sense of urgency and savings by offering exclusive discounts that can only be accessed through your app.
  6. “Discover the power of our app – download now.” – Encourage users to explore the capabilities and potential of your app by downloading it.
  7. “Experience our brand on the go – get the app.” – Appeal to users’ desire for on-the-go access to your brand’s offerings, making it easy to engage with your content.
  8. “Access content offline – download our app.” – Highlight the offline accessibility of your app, ensuring users can engage with your content even without an internet connection.
  9. “Stay connected with our app – download today.” – Promote the idea that your app keeps users connected to your brand and its updates, encouraging them to download.
  10. “Download our app and never miss a thing.” – Convey that downloading your app ensures users stay informed and up-to-date with all your brand’s activities and content.

These CTAs are designed to persuade users to download your app by emphasizing the benefits, features, and convenience it offers for an enhanced mobile experience.


To Get People to Attend Your Webinar or Event

Hosting webinars and events is a fantastic way to connect with your audience on a deeper level, share valuable insights, and showcase your expertise. However, filling those virtual seats or event venues requires effective promotion.

In this section, we’ll explore call to action ideas that will compel your social media followers to register for your webinars and reserve their spots at your events, ensuring a high turnout and meaningful interactions.

  1. “Register now for our upcoming webinar.” – Encourage immediate action by inviting users to secure their spot for your upcoming webinar.
  2. “Save your spot – RSVP today.” – Stress the importance of reserving a place for your event, motivating users to RSVP promptly.
  3. “Join us at our live event – get your ticket.” – Create excitement around your live event by inviting users to get their tickets for an unforgettable experience.
  4. “Secure your seat – book now.” – Convey a sense of urgency and exclusivity by encouraging users to book their seats right away.
  5. “Don’t miss this exclusive event – sign up.” – Emphasize the exclusivity and value of your event, enticing users to sign up to be a part of it.
  6. “Be part of something special – register today.” – Appeal to users’ desire to be a part of a unique and special event by encouraging them to register.
  7. “Get ready to learn – reserve your spot.” – Highlight the learning opportunities your event offers, motivating users to reserve their spots for knowledge and insights.
  8. “Join us for a memorable experience – RSVP now.” – Promote the idea that your event will provide attendees with a memorable and valuable experience.
  9. “Unlock knowledge at our event – get your pass.” – Position your event as a key to unlocking valuable knowledge, encouraging users to get their passes.
  10. “Experience it live – get your ticket now.” – Convey the excitement of experiencing your event in real-time and prompt users to secure their tickets.

These CTAs are designed to drive registration and attendance for your webinars and events by highlighting the value, exclusivity, and excitement they offer to potential participants.


To Get People to Participate in Contests and Giveaways

Contests and giveaways are exciting opportunities to create buzz, reward your audience, and generate user-generated content. Encouraging participation is the key to their success.

In this section, we’ll discuss a plethora of creative CTAs that will inspire your social media followers to join your contests and giveaways, increasing excitement and engagement around your brand.

  1. “Enter our contest for a chance to win big.” – Emphasize the potential for substantial prizes and encourage users to enter your contest.
  2. “Join the competition – enter now.” – Create a sense of excitement and competition by inviting users to enter your contest immediately.
  3. “Win exciting prizes – participate today.” – Highlight the excitement of winning and motivate users to participate in your contest right away.
  4. “Get lucky – enter our giveaway.” – Appeal to the idea of luck and chance, encouraging users to enter your giveaway for a shot at winning.
  5. “Test your luck – join our contest.” – Encourage users to take a chance and test their luck by participating in your contest.
  6. “Don’t miss out on our giveaway – enter now.” – Create a sense of urgency by stressing that users should enter your giveaway immediately to avoid missing out.
  7. “Compete to win – participate today.” – Foster a competitive spirit by prompting users to participate in your contest today and strive for victory.
  8. “Claim your prize – enter our contest.” – Suggest that users can secure their prizes by entering your contest, motivating them to participate.
  9. “Join the fun – participate in our giveaway.” – Position your giveaway as an enjoyable and entertaining experience, enticing users to participate.
  10. “Enter for a chance to be our next winner.” – Convey the idea that anyone can become a winner by entering your contest, encouraging participation.

These CTAs are designed to entice users to participate in your contests and giveaways by highlighting the excitement, potential rewards, and the fun of taking part.


To Get People to Share User-Generated Content

User-generated content (UGC) is a powerful testament to your brand’s authenticity and impact. Encouraging your customers and followers to share their experiences with your products or services can enhance your social media presence and build trust.

In this section, we’ll explore call to action strategies that motivate your audience to tag, mention, and share their UGC, amplifying your brand’s reach and influence on social media.

  1. “Tag us in your photos for a chance to be featured.” – Encourage your audience to tag your brand in their photos, offering the exciting opportunity to be showcased on your social media accounts.
  2. “Share your experience with our hashtag.” – Invite users to share their experiences related to your brand, product, or service by using your designated hashtag, creating a sense of community and connection.
  3. “Show off your style with our products – tag us!” – Prompt users to display their unique style with your products and tag your brand, promoting a sense of individuality and brand loyalty.
  4. “Join our community of happy customers – tag us.” – Encourage users to become part of your brand’s community by tagging your account, fostering a sense of belonging and positivity.
  5. “Share your success story with us – use our hashtag.” – Inspire users to share their success stories and achievements linked to your brand through your dedicated hashtag, demonstrating the impact of your products or services.

These CTAs are designed to stimulate user-generated content, engagement, and brand advocacy by encouraging users to share their experiences and stories with your brand on social media.



By incorporating these diverse social media call to action ideas into your online marketing strategy, you can encourage your audience to take meaningful actions that benefit both your business and your followers.

Remember to tailor your CTAs to align with your specific goals and to analyze their performance regularly to refine your approach. With a well-crafted call to action, you can boost engagement, drive traffic, and ultimately, achieve greater success in your online marketing efforts.

The post 85 Social Media Call to Action Ideas to Improve Your Online Marketing appeared first on Red Website Design Blog.